Product media for clothing brands

They cannot tell how it fits. So they leave.

Send one flat lay. Back comes the piece worn, on a real body, in a real place. First one free.

See it done first

No shoot No card One revision round Files are yours

The original supplier packshotBefore
The same product, shown on a personAfter

What changes

Styles start selling

The ones stuck as a flat lay on concrete.

Fewer returns

Fit and drape are obvious when they are worn.

Drop Tuesday, live Wednesday

No model booking in the way.

One photo in

Everything below came from the picture on the left.

No studio. No model. No shoot day.

The original supplier packshotBefore
The flat lay. Honest, and unwearable.
Worn, on a real street. Now it is a thing you want.01
Worn, on a real street. Now it is a thing you want.
A second look. Same knit, same afternoon.02
A second look. Same knit, same afternoon.
Close enough to read the rib.03
Close enough to read the rib.

In close

Zoom in. It holds.

This is where a weak image falls apart, and it is where the customer goes right before they add to cart.

The rib at full size, down to the twist in the yarn.
The rib at full size, down to the twist in the yarn.
The cuff, where the rib changes gauge.
The cuff, where the rib changes gauge.
The collar band and the raglan seam.
The collar band and the raglan seam.

And it moves

Nobody can tell it wasn't a photoshoot.

No studio. No model. No camera. The product is real and exactly itself. The shoot simply never happened.

How big can this go

Four styles, or four thousand.

A shoot cannot do the second one at any price.

A drop

Your new collection, or your bestsellers.

A few hundred

The long tail that never got photographed.

A few thousand

Every variant, every colourway, all of it.

Priced to whichever one you actually are. The first style is free either way.

How it works

It has to look like you.

Nearly half of shoppers say image quality is the single biggest factor in whether they buy from a brand, ahead of price and reviews. Which means the images have to look like you, not like a stock set.

01

I study what you already have

Your site, your last shoot, your best sellers. The light, the surfaces, the crop, the mood.

02

We agree the feel first

Luxury reads nothing like playful. You approve the direction before anything gets made.

03

Then it matches your brand

New images sit beside your existing ones without looking borrowed from somewhere else.

Also built for

Questions.

Will it look like the real garment?

Yes, and I am strict about it. The colour, the knit, the cut and the proportions come from your own flat lay, because a customer who opens the parcel has to recognise it. I will never make a garment look like it drapes differently than it does. In clothing that is not a cosmetic question, it is your return rate.

Start here

Get one product done, free.

Five fields, two minutes. Pick a product, I make the media for it and send it over. You decide whether you want the rest.

Built from your own photos. Nothing ships without your approval.